Step 2. How to create Google Analytics (GA4) property for Shopify website

(If you already have GA4 property on your Google Analytics account please skip this step and go straight to the: How to create Google Tag Manager account for Shopify website ).

1. Go to you Google Analytics account: https://analytics.google.com/analytics/
2. Go to the admin section:
   
   
3. Click "GA4 Setup Assistant" from your property column.
   
   
4. In the next step please click “Get Started”.
   
   
5. In the next step you have to click "Create property" button.
   (There is also checkbox about using existing tag to enable data collection but if you are Shopify user and you have used the native google analytics plugin in Shopify so far you will not be able to go with this option).
   
   
6. Bingo! You have just created new GA4 property for you Shopify store.
   New GA4 property should be now visible in you Google Analytics account. Please click “See you GA4 property”.
   
   
7. Let’s go now to the next step of our Shopify GA4 implementation guide which is: How to create Google Tag Manager account for Shopify website

Information About the Authors

Piotr Ulacha

Piotr Ulacha is a web analyst. He has 15 years of experience in the digital marketing area. He specializes in implementation of analytical and marketing tracking codes, creating dashboards and data privacy topic. He works currently as a Web Analyst at EverStores.com where he implement tracking solutions for eCommerce brands. Previusly he worked at SellerX with eCommerce brands and at Artegence where he analyses the impact of marketing campaigns for Volkswagen Poland.