Analyticles.com
Complete guide how to setup GA4 on Shopify
Step 3. How to create Google Tag Manager account for Shopify website
Because we will use Google Tag Manger as a method to implement Google Analytics 4 you have to create GTM account.
To do this, you need to follow the steps below.
- Please go to: https://tagmanager.google.com/ and click "Create account"
- Fill your company name, country, container name(website address) and chose target platform: Web and click "Create".
- Agree with Google Tag Manager Terms of Service Agreement:
- You will have screen with GTM code that you have to implement on your Shopify website.
After it, it is the right moment to implement: Recommended GA4 property settings for Shopify
Piotr Ulacha
Piotr Ulacha is a web analyst. He has 15 years of experience in the digital marketing area. He specializes in implementation of analytical and marketing tracking codes, creating dashboards and data privacy topic. He works currently as a Web Analyst at EverStores.com where he implement tracking solutions for eCommerce brands. Previusly he worked at SellerX with eCommerce brands and at Artegence where he analyses the impact of marketing campaigns for Volkswagen Poland.
If you enjoyed the article please share it:
This guide is all about how to implement Google Analytics(GA4) on Shopify. To setup GA4 on Shopify website we use Google Tag Manger(GTM) and Shopify data layer.
Oct 12, 2022
If you want to measure traffic on your Shopify website, the first thing is to create Google Analytics account for your website
Published by Piotr UlachaOct 13, 2022
If you have Google Account but you don't have GA4 property yet, because for example you are still using Universal Analytics property (former version of GA4) you have to create new GA4 property.
Published by Piotr UlachaOct 14, 2022
If you want to get the best out of Google Analytics 4 apply the following recommended GA4 settings and best practices.
Published by Piotr UlachaOct 16, 2022