Mariusz Michalczuk

Mariusz Michalczuk

CEO & co-founder at Conversion
Publishing in the following categories:

He is a fan of data analysis. He has been dealing with web analytics for over 10 years - implementing, configuring and using analytical tools. During this time, in addition to hundreds of analytical projects, he trained thousands of people trying to infect them with his passion for web analytics.

Mariusz Michalczuk's articles
Server-Side GTM like a nuclear technology

Some time ago I listened to a podcast from the Technical Marketing Handbook series from Simo Ahava, whose guest was Adam Halbardier from the Google Tag Manager product team. During the conversation, the topic of transparency of data handled by the Server-Side container appeared.

Published by Mariusz Michalczuk
Dec 04, 2022